Posts filed under 'Boston Startup'
TestCase II March 24 @NERD, Call for Participating Companies
We had such a great time and got really positive feedback from both individuals and participating companies at the inaugural TestCase hosted by betahouse, last year, that we are doing it again this March. This time it will be held at the Microsoft NERD center for 60+ attendees.
Josh Porter @bokardo, author of Designing for the Social Web, and a Performable co-founder will be moderating the discussion as the audience provides feedback for Lightning Landing Page Evaluations with the participating companies.
If your company is interested in taking part, please contact us.
We are seeking companies that have completed A/B testing of a landing page and would like to share the results. We will also evaluate a new landing page if a company wants the audience to review and provide feedback on potential changes that could be made for an A/B test.
Here is a bit about TestCase
Webheads, free pizza+beer and a bit of testing.
TestCase is a gathering of web marketers and developers attempting to mix a good time with a learning experience.
We hope to provide participating companies valuable feedback from the attendees and focus the conversation of the evening on testing, usibility and conversion rates.
Registration will begin later this week for attendees.
Add comment March 3, 2010
Stamp Mobile
Genotrope
Record: Stamp Mobile 
Funding Status: Seed
Founders Backgrounds: Urban Interactive, Blackstone Group
Investors: ?
Industry: Mobile Applications, Mobile Commerce
Offering Description: Stamp’s loyalty program is a different breed. Points, rewards, customer management tools — sure, we have that. But we also provide the spark to help you build real relationships with your customers.
Add comment February 23, 2010
Peerium
Genotrope Record: Peerium
Funding Status: Self Funded?
Founders Backgrounds: Harvard PHD CS, Microsoft
Investors: ?
Industry: White label iPhone apps, B2B web infrastructure
Offering Description: A serverless platform that lowers the overhead of internet applications. Peerium is a software company focused on building a highly scaleable , serverless application platform. Currently creating white label iPhone apps.
Add comment February 9, 2010
Performable
Genotrope
Record: Performable
Currently Hiring
Funding Status: Series A
Founders Backgrounds: Compete, Lookery , Bokardo Design
Investors: CRV
Industry: B2B, Web Application
Offering Description: Performable’s easy-to-use technology can pick and choose from literally thousands of creative elements in real-time, testing everything from a single word to an entire layout. These elements can be optimized depending on factors including where your visitor came from, location, user demographics, the time of day, or even results from your previous tests.
Add comment February 5, 2010
Plummelo
Genotrope Record: Plummelo
Funding Status: Seed
Investors: ?
Industry: Consumer Web, B2B
Offering Description: Plummelo is a web service that allows users to collect and share recipes, to plan meals, and to print shopping lists for meal plans. Plummelo combines these three activities in one convenient place. Plummelo makes cooking easier.
1 comment January 30, 2010
10 Free Tickets ($70 value) to What Will “E-Commerce 2.0″ Look Like in the Next Few Years? Panel
Genotrope is very pleased to be able to offer 10 free tickets ($70 value) to the awesome E-Commerce panel on 1/28/2010, sponsored by MITX.
If you are not familiar with MITX, check it out. I attended their Interactive Awards event last year for the first time and was blown away by the size of the event and the quality of work respresented. Also, the event itself is a huge production (think Oscars) and very well done. It is a must attend for any web design or web application company.
If you are interested and feel that you would benefit from attending this Panel, drop us an email at support@genotrope.com , subject: e-commerce panel
Please include your Name, Company Name, web address, and a brief description of your company. Winners will be chosen at random from the group of entrants.
Panel Details: MITX has put together a very interesting panel to be held January 28, 2010 at the Microsoft NERD center. They don’t get too much press, but the Boston area has some pretty significant players in e-commerce. Come and hear the experts discuss the coming e-commerce trends and new marketing channels. Register Here
What Will “E-Commerce 2.0″ Look Like in the Next Few Years?
Speakers:
- Jeff Bussgang – General Partner, Flybridge Capital Partners (moderator)
- Tom Beecher – President and CEO, Mall Networks
- Brian Eberman – CEO, Avenue 100 Media Solutions
- Scott Savitz – CEO and Co-Founder, Shoebuy
- Niraj Shah – CEO and Co-Founder, CSN Stores
Add comment January 20, 2010
MITX Event – What Will “E-Commerce 2.0″ Look Like in the Next Few Years?
MITX has put together a very interesting panel to be held January 28, 2010 at the Microsoft NERD center. They don’t get too much press, but the Boston area has some pretty significant players in e-commerce. Come and hear the experts discuss the coming e-commerce trends and new marketing channels. Register Here
What Will “E-Commerce 2.0″ Look Like in the Next Few Years?
Speakers:
- Jeff Bussgang – General Partner, Flybridge Capital Partners (moderator)
- Tom Beecher – President and CEO, Mall Networks
- Brian Eberman – CEO, Avenue 100 Media Solutions
- Scott Savitz – CEO and Co-Founder, Shoebuy
- Niraj Shah – CEO and Co-Founder, CSN Stores
Retailers who leverage the power of online commerce, communities, personalization and other online strategies are poised to do well in the New Year. After all, e-commerce is the one positive story from the 2009 holiday season. According to ComScore, online retailing grew 4% (from the beginning of November through December 18) to $24.8 billion, while sales conducted in stores fell flat in comparison to 2008.
Join this event to hear a panel of CEOs from local e-commerce leaders share their experiences about how the Internet has created powerful opportunities for growth. Discussion points will include:
- How e-commerce has, and continues to, change the landscape of the retail industry
- What old and new online strategies are being done to aggressively take market share
- How retailers are leveraging the Internet and emerging social media channels to market to new customers
- How community and social sharing is being used to created an engaging ecommerce experience
Agenda:
8:00am – 8:30am Registration and Breakfast
8:30am – 10:00am Panel Discussion
Add comment January 20, 2010
When Will They Launch Q1 2010
Our post back in May 2009, When Will They Launch pointed out some companies waiting in the wings and extolled them to release their idea into the wild and let it flourish.
It’s time for a recap of those companies to gauge progress.
It’s also time to list a new group of companies and sites on the brink of release to give them a little sign-up love and encourage them to show us what you got.
First the recap of the last list which started with a quote from the founder of Linkedin, “If you review your first site version and don’t feel embarrassment, you spent too much time on it.” — Reid Hoffman
http://www.gathr.me/ New domain name, but closed beta for rangl.me
http://www.collegetravel.com/ Seems they sold the domain to a big Sqatter company.
http://elacarteonline.com/ Still the future home of:
http://sayagle.com/ closed beta, coming soon
http://www.sivvle.com/ coming soon
http://www.elevenlearning.com/ still in closed beta
http://textaurant.com/ sign up for when it becomes available (limited beta at a couple of venues)
http://www.buzzient.com/ Launched with customers and investors.
http://www.shopazooloo.com/ expired domain
http://www.boomstang.com/ we are launching soon
http://www.calisto100.com/coming_soon new and improved coming soon
http://www.demoing.com/ currently in closed beta
So that is 1.5 in twelve that has delivered anything publicly. Not a very high ratio. Not trying to give you guys a hard time, but let’s see what you got. It’s time to let us unwashed masses have a go with your app so you can find out what is good about it. Don’t take our word for it though, listen to some people in the know….
Anyway, let’s take a look at a new crop of hopeful new companies and sites looking to make their mark. Give them some sign-up love if you are interested and encourage them to take the plunge into the light of day.
11 comments January 16, 2010
Project Concord
Genotrope Record: Project Concord seems like a tempory name
Funding Status: Series A
Founders Backgrounds: Pixamo, Endeca
Investors: Alpond Capita *see comments
Industry: Video, Online Entertainment
Offering Description: convenient and legal access to top movies and TV shows – but without the unwanted commercials or the need to reach into your wallet.
1 comment January 7, 2010
5 Favorite Posts on Buzz in theHub
One of the common blogging practices is to do a year end post that hightlights the favorite posts of the past.
Not to be left out, we have decided to do a similar recap, with one exception. We are going to choose OUR favorites.
These posts are either ones we had fun writing or have messages we feel are worth repeating.
So here goes, please feel free to suggest others you liked or think should be on the list.
Angels and Seed Funding in Boston
The seed and angel investment opportunities have never been better in the Boston area. Take advantage of it.
Ben Franklin was a Hacker
Always liked Ben and think he would be very comfortable if he lived in our world today.
Boston calling Dave McClure or your clones
Since this post, I think there are significant individuals and groups beginning to step up as mentors and fill this type of role here.
Sharing the Seed Corn
This post dovetails with the effort by Scott Kirsner and others to get this staid New England startup community to cooperate, collaborate and in general work as a community. A rising tide lifts all boats.
GreenCloud
Really thought I would hear from more of you about this one. In the future, I will be profiling the unrelated but similarly named companies, CleanCloud and GreenClean.
Add comment January 5, 2010
